PLAY designs sensory experiences for those looking to introduce more "play" into their everyday lives. Together, we aim to connect with the things that make us feel... well, human.
Working with art forms heavily rooted in curiosity and exploration, our attendees are able to tap into nostalgia and the self.
Blending movement, wellness, and the creative arts, this is our art in motion.
We collaborate with dynamic experience creators and movement coaches, crafting experiences that take place in various iconic locations.
India Bailey is a London-based, Canadian-born athlete turned Global Master Coach for Technogym, Wellness Editor for CircleZeroEight magazine and DJ.
Her passion lies in creating unforgettable experiences for people – from the classes she teaches, to the events she curates. With a background in wellness, fitness, and cultural event programming, PLAY is the perfect marriage of her passions – movement and the creative arts.
“For me PLAY is the truest expression of freedom & it’s something everyone can explore through movement & discovery. Movement is our a gift, it’s what makes us human & dynamic & it should be celebrated & inclusive”
India Bailey, CEO & Founder of PLAY
Our events live and breathe in the present moment. You will never have the exact same experience twice, which motivates the individual to take it all in and to be fully present.
PLAY has monthly event activations in iconic locations all around London as well as functioning on a collaborative stage with brands or partners.